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Looking after your business

It isn't enough just to be a good lawyer anymore. You need to able to focus on your business, practice, career or whatever else you might want to call the engine that finances your lifestyle. Why?

Here's what Michael Gerber, author of the massive best seller The E-Myth, says: "The technical work of a business and a business that does technical work are two totally different things."

Let's face it. Being a good lawyer doesn't make you a good businessperson any more than being a good accountant qualifies you to be a financial planner. They are two very different skill sets.

Whether you are a partner or not, you need business skills, not only to build your own business but also to help build your clients' business.

Put our ideas to work in your practice and join the small handful of lawyers in the world who have taken the time to invest in broadening their business skills and discover:

1. How to make your practice more profitable

There are four ways to make your practice more profitable. If you could raise your performance by just 10 per cent in each area, you could achieve a gross revenue increase of over 30 per cent! Learn what specific aspects of your practice you should best focus on.

2. How to unlock your leadership potential

Many lawyers talk about it but few understand it. Many lawyers want it but few achieve it. Now you can become a leader without having to serve as the managing partner! Discover how you can become a person of influence and earn the respect and following you deserve.

3. How to establish a corporate morality

Identify how your practice can secure a competitive advantage by demonstrating a corporate morality. Discover what leading firms and organisations are doing to establish guiding principles that extend beyond building the financial bottom line.

4. How to manage your finances and safeguard your wealth

Each of us approaches the task of managing money differently. However, for every lawyer, the significance of money in today's society cannot be underestimated. Identify how you can secure your financial future and make the most of your hard-earned money.

5. How to get technology working for you, not against you

Law firms are missing out on opportunities to become even more efficient and effective through technology. Find out the latest trends that can have a high impact on your bottom line.

6. How to create a climate for change

So you're the progressive one but your colleagues resist change? Frustrating isn't it? First, understand why they resist change and also the evolutionary process that's critical to introducing change to your firm. Then, learn how to get your colleagues to support your initiatives.

7. How to gain maximum leverage from other people's efforts

Smart lawyers recognise that they cannot do it alone. They have a collaborative approach to business, making the best use of clients, support staff, alliance partners and suppliers. Find out how to make best use of other people's efforts

8. How to transform your practice

Transformation only occurs when the people in your firm are committed to introducing techniques and implementing strategies and that support innovation and create a climate for change. Discover our formula for transforming your practice and make it happen!

9. How to create a client service culture

A client service culture cannot be prescribed by anyone. First you need to understand and believe in the value of a client service culture and how it impacts on your legal practice. Second, you need to think, talk and breathe client service. Third you need to deliver. We can help you every step of the way.

10. How to become an incredibly effective boss

Most fee earners in law firms move not because of the money but because they have a bad boss. Don't let this happen to you. It'll cost your practice too much money and heartache!


The 4 Point Success Plan

Looking for new business

Looking after new business

Looking after your business

Looking after yourself

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